Comments on: Enough Already Big Brother! http://blog.maxusglobal.co.uk/media/enough-already-big-brother/ Behind the bikeshed with MAXUS Fri, 28 Oct 2011 10:27:30 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: natalie grout http://blog.maxusglobal.co.uk/media/enough-already-big-brother/comment-page-1/#comment-766 natalie grout Wed, 18 Jun 2008 14:09:25 +0000 http://blog.bjke.co.uk/?p=117#comment-766 whether you love it or you hate it... it is still a big summer topic - hence this discussion! so why would channel 4 drop big brother when it causes headlines and controversy?! i say bring on the freakshow!! whether you love it or you hate it… it is still a big summer topic – hence this discussion!
so why would channel 4 drop big brother when it causes headlines and controversy?!
i say bring on the freakshow!!

]]> By: Emily Stephens http://blog.maxusglobal.co.uk/media/enough-already-big-brother/comment-page-1/#comment-763 Emily Stephens Tue, 17 Jun 2008 09:08:30 +0000 http://blog.bjke.co.uk/?p=117#comment-763 I agree! ill admit I'm some what addicted to reality tv but I'd say about 4 seasons of one reality show is a long enough time for me. I was ok with nine seasons of Friends for some reason maybe because it had different plots?? But there's only so much you can do with a show that pretty much has the same concept all nine seasons in a row. I agree! ill admit I’m some what addicted to reality tv but I’d say about 4 seasons of one reality show is a long enough time for me. I was ok with nine seasons of Friends for some reason maybe because it had different plots?? But there’s only so much you can do with a show that pretty much has the same concept all nine seasons in a row.

]]> By: Louise http://blog.maxusglobal.co.uk/media/enough-already-big-brother/comment-page-1/#comment-762 Louise Tue, 10 Jun 2008 08:13:11 +0000 http://blog.bjke.co.uk/?p=117#comment-762 I'm just bored with it all. Come on C4, you can do better than this!!! I’m just bored with it all. Come on C4, you can do better than this!!!

]]> By: Andy Benningfield http://blog.maxusglobal.co.uk/media/enough-already-big-brother/comment-page-1/#comment-755 Andy Benningfield Fri, 06 Jun 2008 15:36:46 +0000 http://blog.bjke.co.uk/?p=117#comment-755 Unfortunately, 5.5m people, 10% of the UK population, don't agree with you as we saw in last night's opening episode from 21.00-22.40 which achieved a 28% share of total TV viewing at it's peak. Even 2m thought the BB Launch Night Project worthy of further indulgence between 2245-2345. Nearly 2/3 of the total BB audience were female. 25% were Women 16-34, and believe it or not, 34% were Women 35+! 58% of the total audience were aged 35+ ! ASTOUNDING! However, you are right in terms of audience lethargy, or is it apathy, or both! Over 6.4m watched the opening episode in May 2007 which is an 18% decline. Quite marked in my opinion. The programme in the same slot the week before only achieved a paltry 1.6m so a 344% increase is good news for C4 in terms of revenue yield. However, there is a consistency in terms of daily audience viewing at between 2.5 and 3.4m and of course an increase on eviction nights to an average 4.5-5.5m per week. In 2007, 60% of total peak impacts for some audiences were delivered in BB. Frightening! Difficult to avoid for any advertiser, suitable or not, and making programmes outside of BB heavily over subscribed. Also, don't forget the repeats at the weekend and the E4 live and supporting programmes i.e. Little Brother. And, BB is one of the best programmes for driving interactive red button response. Viewers are more willing to leave the live broadcast as little happens minute by minute. So, in conclusion, finally, it is highly unlikely that C4 will drop the BB franchise, in the near future so expect a 10 and an 11 and a 12.......................oh and CBB next Jan. Andy (Benny) Unfortunately, 5.5m people, 10% of the UK population, don’t agree with you as we saw in last night’s opening episode from 21.00-22.40 which achieved a 28% share of total TV viewing at it’s peak.

Even 2m thought the BB Launch Night Project worthy of further indulgence between 2245-2345.

Nearly 2/3 of the total BB audience were female. 25% were Women 16-34, and believe it or not, 34% were Women 35+! 58% of the total audience were aged 35+ ! ASTOUNDING!

However, you are right in terms of audience lethargy, or is it apathy, or both! Over 6.4m watched the opening episode in May 2007 which is an 18% decline. Quite marked in my opinion.

The programme in the same slot the week before only achieved a paltry 1.6m so a 344% increase is good news for C4 in terms of revenue yield.

However, there is a consistency in terms of daily audience viewing at between 2.5 and 3.4m and of course an increase on eviction nights to an average 4.5-5.5m per week.

In 2007, 60% of total peak impacts for some audiences were delivered in BB. Frightening! Difficult to avoid for any advertiser, suitable or not, and making programmes outside of BB heavily over subscribed. Also, don’t forget the repeats at the weekend and the E4 live and supporting programmes i.e. Little Brother.

And, BB is one of the best programmes for driving interactive red button response. Viewers are more willing to leave the live broadcast as little happens minute by minute.

So, in conclusion, finally, it is highly unlikely that C4 will drop the BB franchise, in the near future so expect a 10 and an 11 and a 12…………………..oh and CBB next Jan.

Andy (Benny)

]]> By: Emily Rich http://blog.maxusglobal.co.uk/media/enough-already-big-brother/comment-page-1/#comment-753 Emily Rich Fri, 06 Jun 2008 10:17:41 +0000 http://blog.bjke.co.uk/?p=117#comment-753 It seems people agree with you - the launch lost almost 1m viewers from 2007. Although the audience was still a healthy 5.4m.... It seems people agree with you – the launch lost almost 1m viewers from 2007. Although the audience was still a healthy 5.4m….

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