Coming Up….
This week it was announced that Jonathan Allan is to become the new sales director of Channel 4. Having never met the man I can’t personally comment on his suitability for the job (questions have been asked about his lack of sales experience), but the challenges awaiting Jonathan are plain to see. The appointment has been greeted with a mixture of criticism, applause, and surprise in the industry. It was widely expected that the role wouldn’t go to a traditional TV sales person and the appointment of an agency’s forward thinking Managing Director demonstrates the broadcasters eagerness to embrace a “new digital generation”. The plethora of excellent programming available on 4OD such as Misfits, Teachers, and Shameless, mean the online sales team have plenty to work with under his stewardship. But then there are also complex issues for Jonathan to take on, such as the delicate state of Channel 4’s ad sales contract with UKTV.
Having written a hugely optimistic blog last year ago about my excitement over the new TV drama series The Event (Clearly not enough people shared my enjoyment of the show as it was cancelled after the first series having first been moved to the early hours of Tuesday mornings) I am now trying to get excited about The Killing, which begins tonight on Channel 4. With the Danish series of The Killing (Forbrydelsen in Danish) being such a huge success, it was only a matter of time until a US version was made. If it is able to get me anywhere near as riveted as Sky Atlantic’s fantastic Game of Thrones did, I’ll be an instant fan. Centred around the murder of a young girl and the subsequent police investigation, it sounds like the sort of plot one can expect on a Monday or Tuesday drama on ITV. I’ve watched a few clips though and it certainly seems to have an edgy appeal. Just a pity Sean Bean isn’t in it.
Channel 4 has had recent ratings success with Camelot and Embarrassing Fat Bodies, but Big Brother’s move to Channel 5 this summer leaves questions over just where Channel 4 will go to for guaranteed ratings. With Friends ending its 15 year run with the broadcaster in Autumn, the schedules will be unrecognisable from last year. With ITV expecting a strong autumn thanks to the return of The X Factor, new Ant and Dec fronted show Red or Black, and The Rugby World Cup, the former Managing Director at OMD faces a tall order, and could certainly do with a new success to match the likes of Undercover Boss or 24 Hours in A&E, or a drama series to capture the publics attention. Perhaps The Killing will be just that success…I’ll hold on for a few weeks before i get too excited though.